brand design
ProphetX
Year
2024 - Present
Role
Contract Design
Scope
Brand evolution · Brand marketing and paid social campaigns

The Brief

We partnered with ProphetX to engineer a dynamic design ecosystem that powers their entire growth stack. By bridging the gap between top-of-funnel acquisition and deep lifecycle retention, we unified their brand presence across the web, App Store, and complex partner channels. Instead of static guidelines, we built a living system that ensures a cohesive user journey from the very first ad impression to post-conversion engagement. To eliminate creative bottlenecks, we introduced a modular, plug-and-play toolkit featuring reusable Figma components, dynamic templates, and scalable asset libraries. This systematic approach allows us to ship dozens of tailored, high-performing campaign variants weekly. The result is a high-velocity marketing engine that enables rapid A/B testing and iteration without ever sacrificing the visual integrity or premium feel of the ProphetX brand.

iOS Store Images

iOS Ipad Images

Multi-Sport Asset System

Mobile Web Display Ads

Paid Partner Display Ads

Mobile Web Event Assets

The Scoreboard

↓ 35%
Blended CPA Reduction
$1.85
Average Cost Per Install
310%
Day-30 ROAS

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